Evaluation: How effective is the combination of your main product and ancillary texts?

I think my ancillary texts do work effectively together sharing the same fonts, themes, lighting and some images. This was also identified by my research into what my target audience thought about my video, magazine advert and digipak.(which can be viewed here) Based on this audience reaction, I can conclude that my ancillary texts definitely had the desired effect on my audience and I'm really glad I made some of the artistic decisions I did e.g. changing images etc.
I had analysed the synergy between the magazine advert, digipak and video for Jessie J's : "who you are" album. (Can be viewed here) I did find evidence of synergy but not as strongly as I had expected which lead me to intentionally make my three ancillary texts have much stronger links between them because it would make sense from a marketing perspective for these links to be as strong as possible.

I have identified some elements of my three ancillary texts that do not work so effectively together, reducing the level of synergy between the three texts. If I completed the project again, I might plan my ancillary texts more based on the idea of them working together as opposed to individual products to solve this. However overall, I do think they work effectively.