Song choices

 Beyonce: Run the World (girls)
Positives
* very clear beats so editing to the beat would look really effective
* music is dynamic and layered with sound
* very clearly of the pop genre
* There is ebb and flow with regard to tempo so the video would reflect that instead of being one pace all the way through
Negatives
* Beyonce is very well known so it would be hard to create a realistic persona to take her place
* The video is too iconic so nothing I created would compare!
* The song is almost 5 minutes long

 Oliver Heldens and Becky Hill: Gecko (overdrive)
Positives
*It's the perfect length at just over 3 minutes
* It is not attached to the image of an existing artist because the existing video doesn't feature Oliver or Becky
* There is a clear build up and climax in the song which would make the pace of the video interesting
* The video is completely different to the image I have for mine
* The tempo is fast enough to suit a dance routine
Negatives
* The title 'Gecko' is a bit random and doesn't fit with the glamorous idea I have for my music video - although I could just use the other title in brackets: 'Overdrive.'
* It might be too much in the genre of house than pop - I might discuss this with my target audience to see if this would be confusing or a problem.

Jess Glynne: Don't be so hard on yourself
Positives
* Clear strong beats
* Jess has a deep sultry voice that would suit the image of the artist I want to create
* Very clearly of the pop genre
* The verses have a slower pace to the chorus which makes for interesting editing pace
Negatives
* It might be too up-beat and seem childish in a video for the sophisticated idea I have in my head of my artist
*The beats might be too fast for the dancers and I would want the moves to be clean cut rather than rushed and unfinished

 Selena Gomez feat. A$AP ROCKY: Good for you
Positives
* Has a really slow sensual feel to it that would be easy to portray on camera
* Pop genre
* Individual sounding voice - would help to create a persona for an individual artist
Negatives
* Not enough depth in the music other than a single beat for majority of the song - hard to edit to
* Might come across as too sexual on camera
* It features a rapper which would be hard to edit lip-syncing to

 Major Lazer feat. MO and DJ Snake: Lean on
Positives
* Female singer - like the artist I'm going to create
* Starts off with simple music that builds up which could be reflected in my editing to an interesting effect
Negatives
* It has Indian influences in the sound that would not be properly represented by my artist
* The dance routine in this existing music video is based on much slower moves than I had thought of doing - although as of yet these are not set in stone.
*The song might be too repetitive for me to rely on in order to keep my music video entertaining!

 Becky G: Can't stop dancin'
Positives
* The video would reflect the lyrics if I did my idea of a dance routine
* The song is an ideal length at just over 3 minutes
* There are multiple layered beats to work with for editing
* The tempo would be easy to work a dance routine around and would look very upbeat
Negatives
* There isn't that much of a contrast between verse and chorus and not much buildup so the video might end up being quite mono-paced
* The audio features male voices and I ideally would like an all female video